Hiring SEO Consultant


SEO Consultant

Job Summary:
Candidates are responsible for implementing the latest on-page and off-page techniques to improve natural traffic for a portfolio of dynamic websites. Candidates perform tasks including SEO opportunity analysis, metadata implementation, link building, content creation and monthly measurement of traffic and SERP rankings. This position requires a strong drive to deliver results in the form of increased organic traffic and an appetite for continual improvement. The ideal candidate will have demonstrated knowledge and experience in: writing website copy, articles, blogs, press releases, social media, search optimization, website analysis and reporting. Must be well-versed in the development of SEO optimized web sites and have the knowledge to direct development teams in optimizing content for search engine algorithms to ensure top Search rankings. The successful candidate will have expertise in web analytics and multivariate testing. Additionally, the candidate must be a self-learner and have a thorough knowledge of the SEO industry in terms of associations and certifications.

Primary Responsibilities:

Website review and account set-up

Keyword research and development
Optimize all web sites (both copy and imagery) to improve organic search results.

On-page and off-page SEO copy writing

Optimize titles, tags, headings, navigation, links

Research and develop quality inbound links

Achieve high rankings for targeted keywords
Continuously re-educate self on the changing dynamics used by search engines.

Knowledge of back linking and other special tactics (like blogging) to maximize link popularity.
Conduct competitive benchmarking, analysis and monitoring.
Capitalize on new ideas.

Required Qualifications:

Excellent writing and editing skills

Experience with articles, blogs, social media

Knowledge of HTML, CSS & JavaScript

Strong ability to analyze and organize

Committed to achieving desired results

Ability to learn and apply new concepts

Highly dependable and motivated

Proficiency with MS Office programs

Preferred:

3-5 years of hands-on SEO experience

Proficiency with Google Analytics & Google Webmaster Tools