Monthly Archives: March 2019


How Does SEO Work?

SEO, also known as Search Engine Optimization, is a familiar term. Many still wonder, however, “How does SEO work?” Put simply, it works by creating content on your webpage specifically designed to demonstrate to search engine’s crawlers, also known as “spiders” or “bots,” that your website is worth indexing and showing to web-users searching for […]

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Semantics Elements

This blog will introduce you, the reader, to the building blocks and tags of the HyperText Markup Language (HTML) pages, Semantics Elements. I will try to simplify their definition, what they are, and why they should be used on a web page or HTML document. We look to respond to the primary reader’s questions about […]


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S.W.O.T

Have you ever looked into your company and thought “what are we really good at and what could we work on?”  Have you ever thought, “what could be a threat to my company and how can we avert that?” Well then, my fellow digital marketer you and your company need to have a S.W.O.T meeting. […]


What is CSS?

In the World Wide Web (www), CSS is the acronym for Cascading Style Sheets. CSS is a style sheet language used for describing the presentation of a document written in a markup language, commonly HTML. CSS rules how the layout and content of a web page are to be displayed on a screen, paper, or […]

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How to Generate Leads

Generating leads is the heart of your business. Lots of people that are smarter than me, supposedly, have philosophical sayings that will contradict this. They will say things like “YOU are the heart and soul of your business,” or your people are, or processes is what drives your business, etc. They have valid points, but […]


What Should You Require When Evaluating Search Engine Optimization (SEO) Vendors?

Consider the following list of best search engine optimization business practices when evaluating vendors for your next search engine optimization campaign: Demonstrable Success Sound Strategies Communication Accountability Reporting Capabilities Client Industry Knowledge SEO Industry Knowledge What Is Demonstrable Success For Search Engine Optimization? Ask for examples of proven success. Can the prospective search engine optimization […]

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