Monthly Archives: July 2019


How to Know If Your Website Needs a Facelift

Part 1: Visual Identity It’s always a good idea to periodically evaluate the visual aspect of your website. A good way to do this is to search for your website and enter the site with the mindset of a stranger. Your landing page is the first visual impression of your company the consumer has. It […]


Breaking Into Online / Digital Marketing

Online marketing has really come into its own in the last 10 years or so and as of now shows no sign of slowing down. As more and more people and businesses get connected to each other by everything from a cell phone to a tablet, computer or even television set, the need for online […]


Important Tasks in White Label Social Media Management

Before Facebook and its kin revolutionized the digital landscape, brands only had to deal with one client at a time. Consumer complaints were resolved in private corners, with no crowds to judge your service team’s response. Marketing was something you plodded out on glossy pages, and the word “influencer” was just a grammatical mistake. Today, one bitter buyer […]


GTM: Why Should You Use It?

  Google Tag Manager is a fantastic tool. With Google Tag Manager, you will become much more agile at implementing new marketing campaigns and web analytics tracking. Need to add a particular tracking pixel? Do you want to track form submissions? Consider all of it done, thanks to a tool called Google Tag Manager. What […]