Last Updated on December 11, 2019 Recently, Google has announced a fresh round of updates on how close variant search queries will operate. In September 2018, ads could already be triggered for exact match keywords by queries with the same, or similar, meaning. However, with the new updates, close variants having the same sense or […]
Last Updated on July 27, 2021 WordPress has evolved over the years from a simple blogging platform to something that now powers over 30% of the website. While WordPress is one of the most robust options for blogging to E-commerce and beyond, if not properly maintained it can descend from a wonder free platform to […]
Last Updated on November 19, 2019 Despite its origins as a guerilla-style method of broadcasting, creating a podcast today can require a sizeable effort. The question for many at the decision-making stage of whether to proceed or not is whether the effort is worth the potential return. When it comes to producing a podcast series, […]
Last Updated on August 10, 2021 Sales: “Sure ma’am, we can get your website optimized easily. You’ll be ranking #1 in no time!” Client: “That’s great to hear. Most companies that I called said they couldn’t do Magento.” Sales: “Oh…did you say Magento? Uh…yeah…we don’t touch that either. Sorry! *Click*” Client: “Oh yeah. You’re getting […]
Last Updated on November 26, 2019 Search Engine Optimization (SEO) is the process of increasing a website’s visibility online by improving its ranking on search engines. Approximately $72 billion was spent on SEO marketing in 2018 according to Statista. If you own or work in an online marketing agency, then mastering SEO could be the difference […]
Last Updated on November 21, 2019 Google decided that it was time to adjust how they rate a website in a way that would fall more in line with how they think websites should perform in order to provide the best search results. As such, E-A-T was created, and they discuss it in Google’s Quality […]
Last Updated on November 21, 2019 Uniformity on the web has a negative connotation. It often is synonymous with boring, unoriginal, or even copied. But when it comes to your site uniformity tells a very different story; one of reliability, forethought, care and organization. Design plays an increasingly important role every year. So, it can […]
