That Company Staging


GTM: Why Should You Use It?   Recently updated !

  Google Tag Manager is a fantastic tool. With Google Tag Manager, you will become much more agile at implementing new marketing campaigns and web analytics tracking. Need to add a particular tracking pixel? Do you want to track form submissions? Consider all of it done, thanks to a tool called Google Tag Manager. What […]


Setting Proper Expectations

Whenever you are working with customers it is always important to set clear and proper expectations for them. It does not matter what you are doing. Whether you are serving food, washing cars, or digital marketing, your customers want to have set expectations so they can plan accordingly. Planning is key to an important day. […]


PPC 101 | Three More Tips to Becoming A Better PPC Coordinator

As a coordinator have you ever been asked, “How does pay-per-click work?” Pay-per-click jobs are growing rapidly by the day with new platforms and easier ways to access data. At That Company, the pay-per-click department is structured around fundamentals that the individual coordinator and eventual account manager should possess to help clients make money with […]


Educated Choices: E-Newsletter Typeface Families

Can we all get along? In no way does e-newsletter layout and design have the significance or weight of the following historical reference. However, the memory for this writer of a certain quote was so poignant, it is unforgettable. The fact that choices in typography bear some momentary parallel is coincidental, and any offense is […]


Your Businesses Most Valuable Asset: Time

For most, if not all, entrepreneurs who decide to start a business, the goal is usually the same, success. One thing that will make most entrepreneurs believe they have achieved success is profit, or in other words money. This leads many to believe that monetary status is the most important aspect of keeping a business […]


White Label Branding in Digital Marketing Services

Every digital marketing agency wants to run its online business efficiently and competently, irrespective of whether it’s about clients’ projects or internal processes. If you’re an agency owner, one of your biggest goals is to develop loyal and trustful relationships with your clients. But have you ever been in a situation where you had to […]


Seasonal Content

If you think seasonal advertising is what corresponds to what colors decorate the aisles of your local Walmart, you are mistaken. Without the need to work with physical decorations, online marketers can adapt their messaging to fit a plethora of holidays and events with minimal effort. All that is needed is a calendar and some […]