Listings in Analytics

White Label Analytics

White label analytics software is often used by companies that provide data to other businesses. It offers them the ability to not just monitor their own data, but all of the information they receive from partners. This way, they can monitor the success of their partners and optimize their strategy for more revenue/clicks/etc.

As marketers, we are all very familiar with the idea of white label products. These products are basically where companies sell their own branded product, but then they add in brandings like Nike and Adidas in order to make a sale. So often, white label analytics are referred to as "branded" analytics.

It has many benefits in market research and advertising. The biggest benefit is the cost savings from not having to pay for separate business intelligence software that may already be in place from your own company.

Realize, the white label analyst is going to know some things about your company that you might not want them to know. They will think like an independent researcher, and they will take that independence and possibly use it against you. However, if you are willing to accept those risks, then it is going to be a way for your marketing team to save money and get better marketing insights in the same place.

We will get started by looking at what it is and how they work. After that, we will look at how they compare to the other analytics solutions and who the best option is for you.

White Label Analytics is a type of disaggregated service that allows businesses to create a custom analytics suite on top of an existing analytics solution. The important part is that unlike most pre-packaged offerings (including Google Analytics, Infogram, or Segment) It allows businesses to have an entirely customized solution to meet their specific needs.

The obvious benefit about it is that the business can have a solution that is customized to its needs. This means that the user interface is designed just for them, and the data is seamlessly integrated with their internal systems. Depending on the size of the company, this could mean very little extra server space or an entirely new analytics suite.

This means customization is not limited to just features. Customizations can be made in terms of functions (like filtering, sorting, etc.); designs (colors, images, etc.); and plugins (for internal use only). Most of these are customizations that you can’t make to a pre-packaged solution.

Another important benefit is that this white label analytics gives companies access to companies they would not normally have access to. One of our customers, for example, had a huge international client who wanted all business intelligence tracked in one place. While we could have built a custom solution for them, this would require quite a bit of resources. With a White Label Analytics solution, we were able to integrate with all of their data and show them the results they were looking for.

The only downside is not free. This benefit comes at a price: In most cases, the pricing is higher than for standard analytics solutions. Another example of this is how much a company would typically spend on Google Analytics or Infogr.am even though these are simple web analytics options (vs. advanced web analytics).

Before deciding which white label analytics solution is best for you, you need to think about what features you would like to have. If your company already uses Google Analytics and has access to Google Analytics metrics, then that might be an option for you. For other companies, however, it is important to evaluate the other options and decide which ones work better for your business. Below we will look at both the pros and cons of its solutions compared to these other analytics services.

 

White Label Analytics

White label analytics software is often used by companies that provide data to other businesses. It offers them the ability to not just monitor their own data, but all of the information they receive from partners. This way, they can monitor the success of their partners and optimize their strategy for more revenue/clicks/etc.

As marketers, we are all very familiar with the idea of white label products. These products are basically where companies sell their own branded product, but then they add in brandings like Nike and Adidas in order to make a sale. So often, white label analytics are referred to as "branded" analytics.

It has many benefits in market research and advertising. The biggest benefit is the cost savings from not having to pay for separate business intelligence software that may already be in place from your own company.

Realize, the white label analyst is going to know some things about your company that you might not want them to know. They will think like an independent researcher, and they will take that independence and possibly use it against you. However, if you are willing to accept those risks, then it is going to be a way for your marketing team to save money and get better marketing insights in the same place.

We will get started by looking at what it is and how they work. After that, we will look at how they compare to the other analytics solutions and who the best option is for you.

White Label Analytics is a type of disaggregated service that allows businesses to create a custom analytics suite on top of an existing analytics solution. The important part is that unlike most pre-packaged offerings (including Google Analytics, Infogram, or Segment) It allows businesses to have an entirely customized solution to meet their specific needs.

The obvious benefit about it is that the business can have a solution that is customized to its needs. This means that the user interface is designed just for them, and the data is seamlessly integrated with their internal systems. Depending on the size of the company, this could mean very little extra server space or an entirely new analytics suite.

This means customization is not limited to just features. Customizations can be made in terms of functions (like filtering, sorting, etc.); designs (colors, images, etc.); and plugins (for internal use only). Most of these are customizations that you can’t make to a pre-packaged solution.

Another important benefit is that this white label analytics gives companies access to companies they would not normally have access to. One of our customers, for example, had a huge international client who wanted all business intelligence tracked in one place. While we could have built a custom solution for them, this would require quite a bit of resources. With a White Label Analytics solution, we were able to integrate with all of their data and show them the results they were looking for.

The only downside is not free. This benefit comes at a price: In most cases, the pricing is higher than for standard analytics solutions. Another example of this is how much a company would typically spend on Google Analytics or Infogr.am even though these are simple web analytics options (vs. advanced web analytics).

Before deciding which white label analytics solution is best for you, you need to think about what features you would like to have. If your company already uses Google Analytics and has access to Google Analytics metrics, then that might be an option for you. For other companies, however, it is important to evaluate the other options and decide which ones work better for your business. Below we will look at both the pros and cons of its solutions compared to these other analytics services.

 

Showing 10 of 12 results
228 Park Ave S Ste 57506 New York, NY 10003-1502
NinjaCat is a white label digital marketing reporting software that helps you analyze your website's performance, see what content performs best, and identify traffic demographics. It provides reports that tells you exactly what you need to know.
855-646-5222
Suite 300 - 111 Albert Street Ottawa, Ontario K1P 1A5
Klipfolio is a white label report automation & client dashboard portal for easy analysis and reporting on the progress of projects and services. It lets you create reports from bare-bones data to full-blown reports all from your desktop!
Steijnlaan 3 1217 JR Hilversum, The Netherlands
Swydo is a tool for making a report and monitoring for online marketers. Very easy PPC, Social and Analytics reporting. Create beautiful and very insightful online marketing reports within minutes. Simple KPI indicators for Online Campaigns.
+1-917-464-2535
1359 Broadway, 4th Floor, New York, NY, 10018, United States
Sisense is an infuse analytics everywhere. Build custom analytic experiences for everyone. Embed actionable intelligence anywhere. Unleash the power of your data to transform the way you work, enhance the customer experience, and grow your business.
1-646-432-1507
3031 Tisch Way, Suite # 900 San Jose, CA 95128 USA
Offers PPC reporting, SEO reporting, SMM reporting, Analytics & Site audit. It helps you save time by providing well-designed and individually branded reports on a schedule White label solutions can offer advantages to add new features to business.
855-917-0707
Calle Las Norias, 80, 28221 Majadahonda, Madrid, Spain
Metricool helps you measure and identify your digital content investments. Determine which campaigns are successful and which ones need improvement. You can then develop new campaigns or optimize existing campaigns to maximize returns.
225 Broadway Ste 1700 San Diego, CA 92101-5015
Chatmeter is a white label online reputation management that includes many features for clients to manage their online reputation, including automated daily alerts, SEO reporting, social media analytics, and monitoring tools.
619-795-6262
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