Daily Archives: March 30, 2018


Google Vs. Amazon War – The Product Listing Advertising (PLA) War?

Ok, so all the speculation is in. We all know Amazon is about to kill the game! From offering enhanced Product Listing Advertising (PLA’s) to their A9 algorithm and enhanced search features, Amazon  offers some digital marketers a dream! Make money fast. As ROAS (Return OnAdSpend) rules monthly budget conversations, many business owners have less […]

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