Business


Dealing with Search Terms Within the New Parameters of the “Close Variants” (Part 1) 

One of the problems that most specialists performing SEO services face is understanding what an individual searchers’ actual “intent” is with a variety of search terms. This is why we must always try and cover all of our bases by first completing thorough keyword research to find all the long-tail search terms, as well as […]

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Dealing with Search Terms Within the New Parameters of the “Close Variants” (Part 2)

Welcome back! In Part 1 of this article, we introduced you to the basic issues that we deal with today since Google Ads has started using close variants when we are targeting different match type keywords within Google Ads. We continued by first covering “why” this is an issue, to begin with taking into consideration any specific individuals’ actual “user […]


Boost Your Web Dev Productivity

If you love to do web development like me, you should know the importance of having great tools in your web browser that simplify your work and boost your productivity. That’s the case of Google Chrome and the Chrome Extensions’ comprehensive offering that will boost your web dev productivity. Yes, Firefox is an excellent browser […]

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How to Start a Digital Agency | Man Starting to Run in Front of Laptop

How to Start a Digital Marketing Agency

So, you want to learn how to start a digital marketing agency? We are going to focus on the specific action items you need to take to launch a digital agency and will skip over 101 basics on setting a business (things like getting a business bank account or applying for an IRS EIN) Below […]


The Top 6 Benefits of a Private Label Partner in Digital Marketing

Maybe your digital marketing agency is growing so fast you can barely keep up. Maybe it is posed to. Maybe you are just starting out, and you have more questions than answers. Regardless of where you are, it can make a lot of sense to find a private label partner to fill in some of […]

Benefits of a Private Label Partner

Why is SEO Important to Web Developers and Marketing Agencies

Why Is SEO Important to Web Developers and Marketing Agencies?

Here is the terrible truth behind any web development project, rebranding project, or other big changes to a client’s website – they are expecting the new work they paid for to drive more business through their website. It doesn’t matter how you try to set expectations, or if you point out that the client is […]


The COVID Impact on Digital Marketing

COVID has had an impact on the world in ways no one saw coming and could have prepared for. This virus has caused tremendous amounts of suffering and not just from the medical and health side. We have faced community shutdowns, travel bans, business closings, school closing, unemployment, social anxiety leading to social chaos, and […]

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What Does a Good Client Relationship Look Like | Two Businessmen Talking

What Does a Good Client Relationship Look Like?

In the marketing industry, client relationships are very important metrics to measure when monitoring the status of an account. The connection between the account manager and client is not only a precursor to success but is usually a requirement. However, not all good client relationships look the same. If you hear your co-worker on the […]


Read This Before You Begin Cold Calls for Your Agency

Before you begin cold calls to generate new business for your agency, you’ll definitely want to read our below study on the effectiveness of cold calls. We tackle some of the biggest questions. How many cold calls does it take to get an appointment? How many appointments to get a sale? How many calls does […]

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Google My Business Marketing Basics

Strengthen Your Local Presence Through Google My Business Marketing Basics

Do you: Have a business? Serve local customers? Want to increase your marketing results? If you answered yes to the above questions, then you should be leveraging local search engine optimization (SEO) and Google My Business marketing to reach more local customers. Since most people use Google for their search needs, we’re going to focus […]