One of the problems that most specialists performing SEO services face is understanding what an individual searchers’ actual “intent” is with a variety of search terms. This is why we must always try and cover all of our bases by first completing thorough keyword research to find all the long-tail search terms, as well as […]
Welcome back! In Part 1 of this article, we introduced you to the basic issues that we deal with today since Google Ads has started using close variants when we are targeting different match type keywords within Google Ads. We continued by first covering “why” this is an issue, to begin with taking into consideration any specific individuals’ actual “user […]
In the business of Search Engine Optimization, one of the key goals for those optimizing websites and advertisements are rankings. The order of display for these publications on specific search engines are considered the rankings, or to simplify, the “rank” of the optimized page. The popularity of the search engine makes the ranks more valuable […]
If you love to do web development like me, you should know the importance of having great tools in your web browser that simplify your work and boost your productivity. That’s the case of Google Chrome and the Chrome Extensions’ comprehensive offering that will boost your web dev productivity. Yes, Firefox is an excellent browser […]
So, you want to learn how to start a digital marketing agency? We are going to focus on the specific action items you need to take to launch a digital agency and will skip over 101 basics on setting a business (things like getting a business bank account or applying for an IRS EIN) Below […]
In the SEO industry, the specialists doing the optimizations on the website are constantly on the lookout for new ways to please Google and staying far away from its displeasures. Google updates regularly, usually in an anonymous fashion, and only rarely does it tell us exactly what it wants the most out of websites or […]
Maybe your digital marketing agency is growing so fast you can barely keep up. Maybe it is posed to. Maybe you are just starting out, and you have more questions than answers. Regardless of where you are, it can make a lot of sense to find a private label partner to fill in some of […]
Here is the terrible truth behind any web development project, rebranding project, or other big changes to a client’s website – they are expecting the new work they paid for to drive more business through their website. It doesn’t matter how you try to set expectations, or if you point out that the client is […]
When search engine optimization is done right on a website, Google is a lot more likely to give that site rankings above competitors not doing SEO. SERP specialists are constantly performing SEO for clients to please Google and hopefully generate traffic for their accounts. But is that all that SEO is good for? What about […]
Anyone that runs a website knows how important it is to have it operating as smoothly as possible. Laggy, poorly constructed sites fail to convey a sense of trustworthiness and credibility. The average web user needs to feel this way before feeling comfortable enough to use your site. In order to better help you and […]
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