Informational


Not Just for Google: How SEO Specialists Affect Readability

When search engine optimization is done right on a website, Google is a lot more likely to give that site rankings above competitors not doing SEO. SERP specialists are constantly performing SEO for clients to please Google and hopefully generate traffic for their accounts. But is that all that SEO is good for? What about […]

How SEO Specialists Affect Readability Featured 1

Creating Google Analytics Goals: “Equals to” or “Begins with” or “Regular expression”?

Which should I use? That is the central question when considering Google Analytics Goals. Goals in Google Analytics (GA) supplies three different match types to use in the Goal details. The three different match types are: Equals to Begins with Regular expression (regex) When we select the type of Goal to be Destination or Event, […]

Goole Analytics Goals

Javascript Code Snippet | Long Javascript Code

The JavaScript Code Snippet for Common Problems

Each programming language has its flaws and quirks. JavaScript language and even the Javascript code snippet used is not an exception. The script language has behaved strangely in recent years, but it is one of the most widely used languages this day. In most part is because it is the primary interactive language of internet […]


The COVID Impact on Digital Marketing

COVID has had an impact on the world in ways no one saw coming and could have prepared for. This virus has caused tremendous amounts of suffering and not just from the medical and health side. We have faced community shutdowns, travel bans, business closings, school closing, unemployment, social anxiety leading to social chaos, and […]

The COVID Impact on Digital Marketing | Co Workers in a Meeting Wearing Masks

The Future of SEO | What Should We Expect of Google Search

The Future of SEO – What Should We Expect from Google Search?

Search Engine Optimization (SEO) is a constantly changing landscape and we need to keep up with it if we want to be relevant.  As such, what do we think the future holds for SEO?  Well, we can be sure that Google will be around for the foreseeable future and they’ll have more algorithm shifts.  Seriously […]


How To Automate Referral Marketing for your Agency

What is Referral Marketing? “Referral marketing is the method of promoting products or services to new customers through referrals, the usual word of mouth. Such referrals often happen spontaneously but businesses can influence this through appropriate strategies.” No Better Marketing Strategy: There is no better marketing strategy than referral marketing when one of your existing […]

REFERRAL MARKETING AUTOMATION

What Does a Good Client Relationship Look Like | Two Businessmen Talking

What Does a Good Client Relationship Look Like?

In the marketing industry, client relationships are very important metrics to measure when monitoring the status of an account. The connection between the account manager and client is not only a precursor to success but is usually a requirement. However, not all good client relationships look the same. If you hear your co-worker on the […]