That! Blog


Is PPC Right For My Business?   Recently updated !

As a business owner, you are undoubtedly aware of the power and potential of the internet for sales and conversions. You know you need a digital marketing strategy but are unsure of how to pursue or even begin. You’ve searched for your product or service online and see your competitors listed on Google, but you […]

research can help you find your audience

Web Elements Used Properly for SEO   Recently updated !

Most web pages are made of 3 basic elements, HTML, CSS, and JavaScript. These building blocks make up all web pages no matter what they use to render them. Each web element has its proper place. While there can be some overlap, using them purposefully helps make an SEO optimized page. So how should these […]

Web Elements compared

SEO or PPC?   Recently updated !

It’s bad enough that you just learned the importance of search engine optimization. You’ve even taken the first steps into making sure each new page of content you post is optimized for Google searching. Now you hear of another important acronym, PPC, and you are, once again, thrown into a realm of confusion and misdirection. […]


UX for SEO

Years back, SEO was simple. Together with inbound links, keywords were the most straightforward factor that could be quickly checked and ranked automatically. We stuffed a page full of keywords, and our site ranked number one. Keywords were found to be one of the most critical factors. Today, the emphasis of importance is not keywords, […]


Keep Politics Out of It   Recently updated !

With mid-term elections just around the corner we are being slammed with political ads everywhere we look, From stacks of post cards and flyers in our mailboxes every day to ads at every commercial break on television and pre-recorded phone calls during dinner. It’s enough to drive you crazy! There are no restrictions on how […]


Top view of mad irritated young businessman working with computer and shouting

Responding to Reviews – the Good, the Bad, and the Ugly   Recently updated !

Reviews are an extremely important aspect of any business nowadays. Being aware of how one’s business is being perceived by your customers is just one aspect to the review system. A major aspect of the review system is to see what potential customers will see. You want to make sure that your business is being […]


White Label SEO Services

Search Engine Optimization (SEO) is as old as search engines themselves. Its pioneers discovered they could influence their sites’ rank in the late Nineties. Blackhat SEO was born in all its manipulative splendor, and Google began pushing against its error-ridden, impenetrably-spun content. The advent of Hummingbird and Panda finally succeeded at ranking honest, organic writing, but not […]


SEO Reseller Program: Is It For You?

If your agency is heavy on brick-and-mortar marketing talent but light on digital marketing expertise, you can expect to pay $175 an hour for every SEO professional you hire. That’s not the entirety of your losses, though. US businesses lose $75 billion a year due to shoddy customer service. This leaves small and mid-sized agencies with a […]