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Have you ever been in a restaurant and saw a sign that says, sign up for our newsletter and get your meal for free, and think oh perfect I will fill that out and eat for free, so you provide your information knowing you are getting signed up for a monthly sometimes daily newsletter, and […]
Have you ever looked into your company and thought “what are we really good at and what could we work on?” Have you ever thought, “what could be a threat to my company and how can we avert that?” Well then, my fellow digital marketer you and your company need to have a S.W.O.T meeting. […]
Search engine optimization (SEO) is a changing environment as anyone who has been dealing with SEO for a while can tell you. Google is always testing new algorithms, and they can cause some significant turbulence in the search results. Thankfully, Google rolls things out rather than hammering all sites all at once. However, knowing what […]
When you first start planning out how you want to go about marketing your business online, there are quite a lot of options for you to consider. Some companies are large enough, and have enough of an advertising budget to target a number of larger platforms without having to pay attention to their spending so […]
In the World Wide Web (www), CSS is the acronym for Cascading Style Sheets. CSS is a style sheet language used for describing the presentation of a document written in a markup language, commonly HTML. CSS rules how the layout and content of a web page are to be displayed on a screen, paper, or […]
Generating leads is the heart of your business. Lots of people that are smarter than me, supposedly, have philosophical sayings that will contradict this. They will say things like “YOU are the heart and soul of your business,” or your people are, or processes is what drives your business, etc. They have valid points, but […]
Consider the following list of best search engine optimization business practices when evaluating vendors for your next search engine optimization campaign: Demonstrable Success Sound Strategies Communication Accountability Reporting Capabilities Client Industry Knowledge SEO Industry Knowledge What Is Demonstrable Success For Search Engine Optimization? Ask for examples of proven success. Can the prospective search engine optimization […]
What in the world does GDPR stand for? What is it all about? Who is affected by it, and should I care? Those are all good questions, and I am going to give you information that will be helpful to you in some of your advertising decision making. The GDPR is nothing new. It was […]
The way entrepreneurs, start-ups, and growing businesses approach business is changing. Companies are becoming more agile to keep pace with the evolving technology. Information Technology (IT) roles and departments are changing as their business roles expand. The IT impact in areas of customer service, sales, and even business strategies has increased tremendously. Because of this […]
It is 9:00 a.m. and the phone starts ringing again. “I would like to learn more about White Label Services,” the person on the other end of the receiver says. “Absolutely. I would love to get you set up, to speak with a consultant. How does Friday at 2:00 sound for you?”There is always two […]
