SEO – Search Engine Optimization


Search Engine Optimization Campaign: Being In The Right Spot At The Right Time

Recently we had a client return to search engine optimization for one of their business units and gain search engine optimization success shortly after their return. This client had originally engaged our search engine optimization campaign management services in December 2016. The original campaign reached search engine optimization success throughout their search engine optimization campaign. […]

SEO Success

Expert Site Optimization Tips | Business Man Holding a Smart Device

Site Optimization: Improve SEO Rankings

When we think about improving SEO rankings, we may think about adding some quality content that utilizes keywords, adjusting titles and meta descriptions, and making sure your images have good alt tags to name a few. Site optimization is important because it can be like an anchor keeping the rankings from moving up no matter […]


Search Engine Optimization Campaign Management Technical Challenges

Those that have been in the search engine optimization industry for some time know that no two search engine optimization campaigns are the same. Many times, we run into technical challenges that have a negative impact on search engine optimization results. Often, correcting them are out of our control. Technical challenges go far beyond standard […]

Search Engine Optimization Campaign Challenges

SEO Content Creation and Consolidation to Boost SEO Rankings

Many aspects boost search engine optimization (SEO) rankings. The one that we will touch on here is SEO content creation, both in developing the content and consolidating content. Both are important to strengthening a website’s overall authority on specific keywords. We will discuss some basics of content creation, including proper keyword research and usage, SEO […]

SEO Content Creation and Consolidation to Boost SEO Rankings

Dealing With New Search Terms Featured

Dealing with Search Terms Within the New Parameters of the “Close Variants” (Part 1) 

One of the problems that most specialists performing SEO services face is understanding what an individual searchers’ actual “intent” is with a variety of search terms. This is why we must always try and cover all of our bases by first completing thorough keyword research to find all the long-tail search terms, as well as […]


Dealing with Search Terms Within the New Parameters of the “Close Variants” (Part 2)

Welcome back! In Part 1 of this article, we introduced you to the basic issues that we deal with today since Google Ads has started using close variants when we are targeting different match type keywords within Google Ads. We continued by first covering “why” this is an issue, to begin with taking into consideration any specific individuals’ actual “user […]

Dealing With New Search Terms 2Featured

Who Are Googles Competitors

What About Google Search Engine’s Competitors?

In the business of Search Engine Optimization, one of the key goals for those optimizing websites and advertisements are rankings. The order of display for these publications on specific search engines are considered the rankings, or to simplify, the “rank” of the optimized page. The popularity of the search engine makes the ranks more valuable […]


Optimizing for Voice Search and Winning Google’s Featured Snippet

How do you attain the coveted featured snippet, position zero, rank zero, whatever you want to call the result that is before all the organic SERPs? Achieving a featured snippet result is a considerable focus for SEO companies in 2020, but why? Sure, it drives more traffic to your site than the position one does, […]

Winning Googles Featured Snippet