This site contains a wide range of articles about Search Engine Optimization. It contains general SEO articles, as well as more specific guides and tutorials for beginners.
If you’re new to the world of SEO, it’s important that you learn about what it is and how to do it right! There’s a lot to search engine optimization that can be learned by reading the various articles we’ve written. We’re starting with the most basic things you should understand about SEO before moving onto more advanced topics. From a quick summary of the basics to in-depth tutorials on specific topics, this site will give you all the knowledge you need.
We talk about search engine optimization as if it were more than just search engines, but when Google controls more than 90 percent of the global search market, any discussion of modern SEO must start with them. It is not enough to know how Google works to be a professional SEO. You also need to […]
SEO has made waves in the digital marketing space. This term will always come up if you want your businesses to have an online presence. But why? What exactly is SEO, and why is it vital to at least understand the basics as a business owner? Well, strap in as we go over some of […]
Help a Reporter Out (HARO) is a platform that journalists use to connect with people and other sources. Journalists are always looking for information and relevant sources to back it up. If you have authority in a certain area, you can use HARO to share information in exchange for backlinks. You’ll also get the added […]
If you are considering search engine optimization you will need to develop a list of questions to ask your potential search engine optimization vendor. Does your potential vendor provide any or all of the following? Keyword Research Competition Analysis Analytics Implementation Content Creation Ranking Results Tracking Regular Meetings Search Engine Optimization Strategic Planning Hazard Audits […]
Google Panda was born out of an attempt to put quality content creators and high-quality content above the rest. Picture this, it’s 2010, and Google search results are nothing like they are today. The highest-ranking sites are “content farms” that put out thousands of new articles and pages of content (The majority of these pieces […]
What are title tags? Do they matter when it comes to ranking on SERPs? How crucial of a ranking factor are they? These questions have come up quite a bit with different responses. Some say that title tags are incredibly vital for ranking success, but what’s the definitive answer? Here we will go through the […]
So you’re getting set up with Google Analytics 4. Before you consider the task done, you should make sure to have at least the three most common reports ready to go. You’ve probably used Google Analytics before and have certain reports that you like to use. Now that Universal Analytics is moving up […]
The Beginnings of SEO Since its conception in the mid-1990s, search engine optimization has been around for almost three decades. Also known as SEO, it has gone through some significant changes. While Google and SEO are synonymous today, the practice actually predates the popular search engine. SEO grew and became more sophisticated alongside the exponential […]
You wouldn’t go on a road trip without checking your engine oil, so you probably wouldn’t want to drive around with old tires either. Similarly, successful SEOs take the time to check their website for key technical issues regularly. Doing so keeps you running smoothly for your customers and helps your other marketing efforts. P.S. […]
Most every Google Business Profile client seems reluctant to ask for reviews on their GBP listing, but Google Business Profile Reviews are one of the most important aspects of optimizing for Google Local Results. Strange but true. Most website owners do not have any issue with asking for testimonials but they have some sort of […]
Google has done a lot to deal with irrelevant and toxic links, but what does that mean for SEO? Does disavowing links do anything now that Google has made these changes? These are questions that people are asking, and I’d like to spend time answering them. Hopefully, I can answer all of your questions regarding […]
The work you do will depend on a lot of factors, including your audience and industry. One way to increase your chances of getting a searcher’s attention is to make sure they know who you are. That means including keywords in your titles and descriptions on your website that are related to the industry or […]
When searching for a search engine optimization agency or an agency that provides white label SEO services, you may want to consider whether or not that agency has experience in your or your client’s industry. Why Is Having Industry Experience Important To A Search Engine Optimization Campaign? Having industry experience allows for a much speedier […]
When people hear the phrase “search engine,” more often than not, people will associate the word with Google. It’s not surprising. They are at the top, with over 270 million unique visitors in 2020 in the U.S. alone. With this level of popularity, people can often easily dismiss other search engines such as Bing. While […]
Let’s actually start this off with a question: Why do you blog? Does Blog Traffic Matter? First and foremost, blogging can be a lot of fun. It allows you to express yourself and share your thoughts with a potentially huge audience. Second and probably the most popular reason is, when done correctly, blogging may help […]
In the digital world, maintaining and often updating corporate websites is critical. Businesses without in-house web developers want an accessible system that enables anybody to simply update data while retaining their brand identity and messaging to potential consumers and clients easily and efficiently. So having a content management system (CMS) for a website is the […]
The success of your search engine optimization relies heavily on how many quality links you can build. A Link Building Strategy is the process of acquiring relevant links to your website. The relevant links can either be internal or external; however, gaining quality backlinks is extremely important because they are one of the most significant […]
Answer: An Entity is a thing with distinct and independent existence, the popularity of specific entities can heavily affect search engine result pages and as such have to be specially categorized and understood to ensure they are appropriate to include on a specific SERP. If you follow Google SEO trends, you may have heard about […]
We live in a world where search engines like Google make it possible to get immediate results to pretty much any search query people may have. With this kind of convenience, Google generates a lot of online traffic. With Google being able to generate tens of millions (and more) of results to these queries, this […]
Most of us see the same tweets, read the same blogs, and are familiar with the same case studies. We understand how to optimize titles and anchor text like an SEO Professional, resolve canonical problems and generate attractive meta descriptions, among other many things. Trade secrets are becoming increasingly scarce in the era of social […]
