SEO – Search Engine Optimization


Drivers and Browsers: Highway Traffic Jams vs. Building Website Traffic   Recently updated !

The “information superhighway” was  a term coined in the early days of digital communications, perhaps at the onset of the internet, or maybe before, with the arrival of cable television. It may sound “old” already, but looking back, it’s tough to argue the foresight of the one who coined the term “information superhighway.” Let’s open […]


How Does SEO Work?

SEO, also known as Search Engine Optimization, is a familiar term. Many still wonder, however, “How does SEO work?” Put simply, it works by creating content on your webpage specifically designed to demonstrate to search engine’s crawlers, also known as “spiders” or “bots,” that your website is worth indexing and showing to web-users searching for […]

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What Should You Require When Evaluating Search Engine Optimization (SEO) Vendors?

Consider the following list of best search engine optimization business practices when evaluating vendors for your next search engine optimization campaign: Demonstrable Success Sound Strategies Communication Accountability Reporting Capabilities Client Industry Knowledge SEO Industry Knowledge What Is Demonstrable Success For Search Engine Optimization? Ask for examples of proven success. Can the prospective search engine optimization […]


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Trust Enough to Let Go

With the current trends of White Label companies and their partners, there is always room for new strategies and  time to trim out the bad habits. These co-dependent relationships need constant maintenance to maintain a stable line of communication, and frequent analysis to make sure the partners are on the same page. However, it is […]


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Web Elements Used Properly for SEO

Most web pages are made of 3 basic elements, HTML, CSS, and JavaScript. These building blocks make up all web pages no matter what they use to render them. Each web element has its proper place. While there can be some overlap, using them purposefully helps make an SEO optimized page. So how should these […]