When search engine optimization is done right on a website, Google is a lot more likely to give that site rankings above competitors not doing SEO. SERP specialists are constantly performing SEO for clients to please Google and hopefully generate traffic for their accounts. But is that all that SEO is good for? What about […]
Search Engine Optimization (SEO) is a constantly changing landscape and we need to keep up with it if we want to be relevant. As such, what do we think the future holds for SEO? Well, we can be sure that Google will be around for the foreseeable future and they’ll have more algorithm shifts. Seriously […]
Many have heard of toxic backlink disavowal, but how many use it? The Google Disavowal Process Tool has been around since 2012, and it has been a valuable tool for SEO managers and website operators. The benefit of disavowing links is that you are telling Google that you do not appreciate the bad links that […]
In this post, I will outline several, but assuredly not all the elements you will need to monitor and correct as necessary to run a successful search engine optimization campaign. Robots.txt Blocking Crawlers: The Absolute Death of a Successful Search Engine Optimization Campaign A Robots.txt file gives instructions to any web crawlers, including search engines, […]
Do you: Have a business? Serve local customers? Want to increase your marketing results? If you answered yes to the above questions, then you should be leveraging local search engine optimization (SEO) and Google My Business marketing to reach more local customers. Since most people use Google for their search needs, we’re going to focus […]
Lifetimes are littered with evidence that opportunities to “make it big” really do come and go. For some, the moment never passes by without a solid effort to capitalize on what may be a life-changing trend, technology, or service for which the world is willing to pay handsomely. The sad fact is, however, most of […]
There are many different Search Engine Optimization (SEO) strategies that you can try for your website. We are going to cover just a few of the basic website SEO strategies. Primarily, you want to perform your due diligence in your keyword research. You want to make sure your website has clean navigation to make sure […]
Google Search Console is a software tool provided by Google for use by webmasters and site owners at no charge to monitor, maintain and troubleshoot your site for organic results performance in the Google SERPs (Search Engine Results Pages). How Does Google Search Console Help? Google Search Console helps webmasters and site owners spot issues […]
How do you attain the coveted featured snippet, position zero, rank zero, whatever you want to call the result that is before all the organic SERPs? Achieving a featured snippet result is a considerable focus for SEO companies in 2020, but why? Sure, it drives more traffic to your site than position one does, but […]
I have a long term client who is a global software solutions industry leader fulfilling all the requirements of a successful, connected, commerce supply chain. For this client, there is no possibility of using a “one size fits all” solution for their internet marketing needs. A specialized business requires a hand-crafted solution, and our connected […]
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