In the ever-growing market of more and more internet users visiting websites via their mobile devices, it is important to ensure that your website can be accessed properly with full functionality. With over 3 billion mobile devices being used worldwide, it only makes sense to provide a site that can be easily accessed for quick browsing. If your site is not mobile compatible, chances are you are missing out on valuable opportunities.
Is My Website Mobile-friendly?
You might be wondering how to find out if your site is mobile-friendly. Luckily, Google Developers have provided a tool that allows you to test it. You can have Googlebot analyze your site by visiting https://www.google.com/webmasters/tools/mobile-friendly/ and entering the URL of the website you would like to have analyzed. If your site comes back as being not mobile-friendly, the analysis will explain why, and also provide information to help you make your sitemobile-friendly.
Is a Mobile-friendly Site Important?
Yes, without a doubt. Aside from attracting visitors who are using a mobile device, there are many benefits to being mobile compatible. Mobile devices permit instant and low-cost business promotions. Mobile users have access to GPS, which can provide directions and information pertaining to nearby businesses with mobile sites. Another great advantage of having a mobile-friendly site is that you can use it to provide users with instant bar codes that they can use to redeem discounts and coupons at the business.
With almost half of all mobile users utilizing their device to browse the internet, it is important that your site be compatible, otherwise potential clients will switch over to a competitor’s site that is easy to access via their device. More and more people are using their mobile devices for browsing, so if you do not have a mobile-friendly site, now is the time to ask yourself “why not?”
Written By: Amanda Paszkiewicz – M.A.D