Video ads help make a genuine connection to potential customers. They will appear before appropriate YouTube videos and may also be suggested in the side bar as watch pages. Advertisers who ran a YouTube video campaign saw an increase of 20% more traffic to their site. Once you upload your video, make sure you include it on your website, business cards, and any social networks you belong to.
To get started, just write your ad using a few sentences to grab your audiences attention, set your budget, and choose targeting options like interests and ages that speak to your audience. You can set your ad to appear on YouTube as well as tens of thousands of sites on the Google Display network. Then just let your ad do the rest.
Written By: Cheri Graziani