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Virtual Farm advertises in Real World

The last thing you want to think about while quenching your thirst with a delicious cherry-flavored 7-11 Slurpee is whether or not you forgot to reap your FarmVille Beets. farmville_slurpee1

7-11 announced it will soon offer FarmVille branded products that will unlock special 7-11-branded items in the popular Facebook game. Count game-maker Zynga’s Mafia Wars and YoVille in the mix too. Everyone knows the mob always gets a cut of the action – “It’s an offer you can’t refuse.”

The thought is enough to give you a virtual brain freeze.

More than 7,000 stores will offer 30 branded items, such as Slurpees and ice cream. When you buy a promotional product, you will have to play the game to receive the 7-11 items.

This is the first retail partner for Zynga, Mashable reported. The deal to offer branded 7-11 items evolved from a limited program in which Zynga sold FarmVille, Mafia Wars, and YoVille game cards at 12,800 participating 7-11 stores.

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