PPC – Pay Per Click Management


Why Are Click Assisted Conversions and Impression Assisted Conversions Important to You and Your Google Ads Account?

In Google AdWords reports, the conversion is attributed to the last click. AdWords conversion tracking is unique as it will tell us what the keyword was that triggered the first click, as well as the one that triggered the last click. You can check conversions by using the “Reports” and “Tools” tab in search links. […]

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Utilizing Bing Ads in the Modern Digital Market Place

In the modern world, being able to conduct an effective online marketing campaign is essential for maximizing the profitability of your company or marketing agency. Much of the focus for online advertising is on Google and Facebook, where advertisers ostensibly get the biggest bang for buck regarding advertisement campaigns. However, diversifying your marketing strategy with […]

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New Features and Functions of Facebook Ads

Online marketing campaigns have revolutionized the way the world conducts business and advertising. Streaming services, social media platforms, and search engines can offer ostensibly free content while implementing advertisements through a variety of mediums to generate revenue and support their products. This brave new digital reality requires a well-rounded understanding of the various mediums available […]

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