Technical SEO


6 Guidelines and Best Practices to Help You Along Your SEO Journey

You wouldn’t go on a road trip without checking your engine oil, so you probably wouldn’t want to drive around with old tires either. Similarly, successful SEOs take the time to check their website for key technical issues regularly. Doing so keeps you running smoothly for your customers and helps your other marketing efforts. P.S. […]

6 Guidelines and Best Practices to Help You Along Your SEO Journey

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Is A Content Management System Helpful?

In the digital world, maintaining and often updating corporate websites is critical. Businesses without in-house web developers want an accessible system that enables anybody to simply update data while retaining their brand identity and messaging to potential consumers and clients easily and efficiently. So having a content management system (CMS) for a website is the […]


Search Engine Optimization Campaign Nightmares – Rogue Developers

Every SEO consultant comes across the search engine optimization nightmare of having to deal with a rogue developer at some point in their career. Below are some outlines of what constitutes a rogue developer and the impact that it can have on your client’s search engine optimization campaign’s efforts to succeed and become a viable […]

Search Engine Optimization Campaign Nightmares – Rogue Developers

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Google’s Updated Best Practices for Writing Page Titles

What Website Owners Need to Know About Google’s Updated Best Practices for Writing an SEO Page Title In August, Google confirmed their change on how page titles were generated in SERPs (Search Engine Result Pages). Google has now published an updated version of its guidelines for writing an SEO page title. These best practices shared from Google include valuable tips on preventing a website’s page […]


What Are The Benefits Of Search Engine Optimization?

The primary benefit of a correctly strategized and implemented search engine optimization campaign is better ranking results for chosen targeted search query terms. Better ranking results for chosen targeted search queries can increase your website’s exposure to web searchers who may be looking for your goods and/or services. This may result in more visitors to […]

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What Is FLoC, Its Functions And How Does It Affect Our Browsing?

Wait a minute, this is a professional company, why the profanity inference? Don’t worry, there is no improper inference intended. So what is it? What is Floc? FLoC is a pseudonym for Federated Learning of Cohorts and enables ad selection without sharing the browsing behavior of individual users. Essentially, as you surf around the web […]


User-Generated Content: Pros and Cons For Your SEO

When you are looking for something online, do you usually go directly to a website? The common answer is often a big NO! Usually, people begin finding something they need through a search engine and not by directly visiting a company website. Since search engines prioritize fresh and relevant content, it is highly trusted by […]

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What Are The Basic Elements Of Search Engine Optimization?

The basic elements are those that you must address to develop and maintain a successful search engine optimization campaign. There are many basic key elements for search engine optimization campaign management and I will cover some, but not all, of these basic elements below. Response Code Errors What are response code errors? Response codes are […]


The Initial Analysis Review: Expect Their Expectations

In the digital marketing industry, taking on new clients can sometimes become a daunting task. Especially once you become successful and are consistently bringing in new customers who all have different expectations and goals. Before you reach this point, it is important to put some standards in place that can make onboarding new clients seamless […]

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The SEO Value of Running a Site Audit 

The value of using site audit software to identify SEO issues is significant. For one, a website that doesn’t provide its users with the best possible experience isn’t going to rank well over time. If your website performs poorly, you won’t get much organic traffic. In fact, you may get hardly any organic traffic at […]