Technical SEO


Google’s Updated Best Practices for Writing Page Titles

What Website Owners Need to Know About Google’s Updated Best Practices for Writing an SEO Page Title In August, Google confirmed their change on how page titles were generated in SERPs (Search Engine Result Pages). Google has now published an updated version of its guidelines for writing an SEO page title. These best practices shared from Google include valuable tips on preventing a website’s page […]

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What Are The Benefits Of Search Engine Optimization?

The primary benefit of a correctly strategized and implemented search engine optimization campaign is better ranking results for chosen targeted search query terms. Better ranking results for chosen targeted search queries can increase your website’s exposure to web searchers who may be looking for your goods and/or services. This may result in more visitors to […]


What Is FLoC, Its Functions And How Does It Affect Our Browsing?

Wait a minute, this is a professional company, why the profanity inference? Don’t worry, there is no improper inference intended. So what is it? What is Floc? FLoC is a pseudonym for Federated Learning of Cohorts and enables ad selection without sharing the browsing behavior of individual users. Essentially, as you surf around the web […]

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User-Generated Content: Pros and Cons For Your SEO

When you are looking for something online, do you usually go directly to a website? The common answer is often a big NO! Usually, people begin finding something they need through a search engine and not by directly visiting a company website. Since search engines prioritize fresh and relevant content, it is highly trusted by […]


What Are The Basic Elements Of Search Engine Optimization?

The basic elements are those that you must address to develop and maintain a successful search engine optimization campaign. There are many basic key elements for search engine optimization campaign management and I will cover some, but not all, of these basic elements below. Response Code Errors What are response code errors? Response codes are […]

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The Initial Analysis Review: Expect Their Expectations

In the digital marketing industry, taking on new clients can sometimes become a daunting task. Especially once you become successful and are consistently bringing in new customers who all have different expectations and goals. Before you reach this point, it is important to put some standards in place that can make onboarding new clients seamless […]


The SEO Value of Running a Site Audit 

The value of using site audit software to identify SEO issues is significant. For one, a website that doesn’t provide its users with the best possible experience isn’t going to rank well over time. If your website performs poorly, you won’t get much organic traffic. In fact, you may get hardly any organic traffic at […]

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Why Brick & Mortar Stores Need SEO

Many believe search engine optimization (SEO) is only useful for e-commerce stores. This couldn’t be further from the truth. SEO can help physical stores capture and convert more customers online like never before. You Need SEO to Drive Foot Traffic One of the biggest advantages of having an online presence is that you can drive […]


Just Say NO To A Cheap Website 

Websites at one time served as simple sources of information about a company, basically, an online brochure that wasn’t all that technically complex.  Today, websites are the backbone of any company’s online presence and an integral part of the company as a whole. They tie into other business and marketing tools and also serve a variety of functions including client […]

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Search Engine Optimization Marketing Success Story During the Covid 19 Pandemic

The year 2020 has been extremely stressful for many people and companies. We had a very successful year as an internet marketing company. Many of our clients also had a successful year during these most trying times. This post is about just one of those clients who set record sales numbers for the year 2020. […]

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Search Engine Optimization Campaign: Being In The Right Spot At The Right Time

Recently we had a client return to search engine optimization for one of their business units and gain search engine optimization success shortly after their return. This client had originally engaged our search engine optimization campaign management services in December 2016. The original campaign reached search engine optimization success throughout their search engine optimization campaign. […]

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Site Optimization: Improve SEO Rankings

When we think about improving SEO rankings, we may think about adding some quality content that utilizes keywords, adjusting titles and meta descriptions, and making sure your images have good alt tags to name a few. Site optimization is important because it can be like an anchor keeping the rankings from moving up no matter […]


Search Engine Optimization Campaign Management Technical Challenges

Those that have been in the search engine optimization industry for some time know that no two search engine optimization campaigns are the same. Many times, we run into technical challenges that have a negative impact on search engine optimization results. Often, correcting them are out of our control. Technical challenges go far beyond standard […]

Search Engine Optimization Campaign Challenges

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Dealing with Search Terms Within the New Parameters of the “Close Variants” (Part 1) 

One of the problems that most specialists performing white label SEO services face is understanding what an individual searchers’ actual “intent” is with a variety of search terms. This is why we must always try and cover all of our bases by first completing thorough keyword research to find all the long-tail search terms, as […]