These days, you can now build a website as easy as drawing like a house and directly publish it to the public. However, just by building does not give you a guarantee that you will have many visitors on your site, and it would convert to sales which most of the website has the same […]
Local SEO is a subfield of SEO/marketing that focuses on localized search. That means ranking your business higher on search results on sites like Google and Bing for anything related to your location. Think of it this way: if you rank higher in Google for the exact keywords that people in your area search every […]
Wait a minute, this is a professional company, why the profanity inference? Don’t worry, there is no improper inference intended. So what is it? What is Floc? FLoC is a pseudonym for Federated Learning of Cohorts and enables ad selection without sharing the browsing behavior of individual users. Essentially, as you surf around the web […]
When you are looking for something online, do you usually go directly to a website? The common answer is often a big NO! Usually, people begin finding something they need through a search engine and not by directly visiting a company website. Since search engines prioritize fresh and relevant content, it is highly trusted by […]
The basic elements are those that you must address to develop and maintain a successful search engine optimization campaign. There are many basic key elements for search engine optimization campaign management and I will cover some, but not all, of these basic elements below. Response Code Errors What are response code errors? Response codes are […]
In the digital marketing industry, taking on new clients can sometimes become a daunting task. Especially once you become successful and are consistently bringing in new customers who all have different expectations and goals. Before you reach this point, it is important to put some standards in place that can make onboarding new clients seamless […]
The value of using site audit software to identify SEO issues is significant. For one, a website that doesn’t provide its users with the best possible experience isn’t going to rank well over time. If your website performs poorly, you won’t get much organic traffic. In fact, you may get hardly any organic traffic at […]
Many believe search engine optimization (SEO) is only useful for e-commerce stores. This couldn’t be further from the truth. SEO can help physical stores capture and convert more customers online like never before. You Need SEO to Drive Foot Traffic One of the biggest advantages of having an online presence is that you can drive […]
Websites at one time served as simple sources of information about a company, basically, an online brochure that wasn’t all that technically complex. Today, websites are the backbone of any company’s online presence and an integral part of the company as a whole. They tie into other business and marketing tools and also serve a variety of functions including client […]
I’m going to introduce you to a new generation in Google Analytics. And yes, this could be considered the first post of two. Google Analytics 4, aka GA4, is the latest experience in Google Analytics. It’s was briefly known as “App + Web properties” since it goes in Beta in 2019 and officially public as GA4 […]
