Age of the Smartphone Shopper


Smartphones are empowering consumers like never before. More and more consumers are using smartphones to pay for and gather information about products and services.

Consumers can scan QR codes, call friends, browse websites and download applications with their smartphones, which allows them to make more informed decisions concerning the products and services they are interested in buying.

In 2009, world e-commerce sales via mobile totaled $1.2 billion. Sales are expected to rise to $119 billion by 2015.

Microsoft created an infographic to detail the rise of The Age of the Smartphone Shopper.

Click on the graphic to see the entire infographic.

 


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