Monthly Archives: June 2019


Setting Proper Expectations

Whenever you are working with customers it is always important to set clear and proper expectations for them. It does not matter what you are doing. Whether you are serving food, washing cars, or digital marketing, your customers want to have set expectations so they can plan accordingly. Planning is key to an important day. […]

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Educated Choices: E-Newsletter Typeface Families

Can we all get along? In no way does e-newsletter layout and design have the significance or weight of the following historical reference. However, the memory for this writer of a certain quote was so poignant, it is unforgettable. The fact that choices in typography bear some momentary parallel is coincidental, and any offense is […]

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Your Businesses Most Valuable Asset: Time

For most, if not all, entrepreneurs who decide to start a business, the goal is usually the same, success. One thing that will make most entrepreneurs believe they have achieved success is profit, or in other words money. This leads many to believe that monetary status is the most important aspect of keeping a business […]


White Label Branding in Digital Marketing Services

Every digital marketing agency wants to run its online business efficiently and competently, irrespective of whether it’s about clients’ projects or internal processes. If you’re an agency owner, one of your biggest goals is to develop loyal and trustful relationships with your clients. But have you ever been in a situation where you had to […]


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Seasonal Content

If you think seasonal advertising is what corresponds to what colors decorate the aisles of your local Walmart, you are mistaken. Without the need to work with physical decorations, online marketers can adapt their messaging to fit a plethora of holidays and events with minimal effort. All that is needed is a calendar and some […]


What is a White Label Reseller and How is it Related to SEO?

Helping Clients Solve Complex Marketing Dilemmas Becoming a white label reseller can help you expand services, reach more clients, and see better profit; especially as pertains to SEO. SEO is a complex and burgeoning field that has become increasingly established–and for good reason! It tends to work. Search Engine Optimization co-opts existing statistical analyses of internet […]


Why Are Click Assisted Conversions and Impression Assisted Conversions Important to You and Your Google Ads Account?

In Google AdWords reports, the conversion is attributed to the last click. AdWords conversion tracking is unique as it will tell us what the keyword was that triggered the first click, as well as the one that triggered the last click. You can check conversions by using the “Reports” and “Tools” tab in search links. […]

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