SEO – Search Engine Optimization

An SEO manager must know the best way to create content or links, and must keep up with what “the best way” is in a

There is a pressing issue with SEO that most companies don’t want to discuss. SEO isn’t cheap.In order for SEO to make sense, there needs to

Nobody wants a website that reminds users of Geocities – not even if they’re selling nostalgia. Once every three to five years, you may want

When looking at how to structure your Search Engine Optimization (SEO), your approach shouldn’t be to target everything right out the gate. Look for the

Fairly recently, Google has a made some updates and clarifications to their quality guidelines for local pages. The hope is that this will clear up

Facebook keeps coming up with great new tools for business pages. In the event you missed it, December 10th 2014 the organization affirmed audience targeting

1-Your website is not responsive-The majority of all online traffic in the US is now mobile traffic. That means whatever screen resolution was the most

Planning your marketing efforts for 2015? Have it all planned out and want some competitive information? Want an audit of your existing efforts? Whatever your

A few months ago, one of my colleagues wrote about the importance of creating user-friendly websites (https://www.thatcompany.com/that-blog/36-search-engine-optimization/608-user-friendly-websites-super-important.html). He covered navigation, on-page content, and conversion points.

Out of the several metrics website owners should be paying attention to, bounce rate is up there. Bounce rate is often overlooked and is a