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The Social Search Alliance
How companies market themselves on social media, what people say about those companies on social media and what people find through search is influencing purchasing
Don't Forget the Long Tail
Ignoring long-tail websites as an option for your online ad campaign could be a mistake, according to a study conducted by CONTEXTWEB, a contextual targeting
Boosting Cell Phone Battery Life with Nanotube Wiring
Three bits of nanotube memory. The middle bit is “off” while, the other two are “on.” There’s nothing more annoying than when you are running
Google users can now block sites from search results
Google is taking things a step further to rid search results of unwanted domains. First they retooled their algorithm to penalize content farms like EHow
The War Against Spam
Waitress: Well, there’s spam egg sausage and spam,that’s not got much spam in it. Wife: I don’t want ANY spam! Man: Why can’t she have
Skype Pursues Ad Revenue
Skype announced it’s rolling out ads this week for Groupon, Universal Pictures and Visa. The ads are a potential untapped revenue stream for the free
Display Ad Domination: Social Vs. Search
Yahoo! dominated display ad revenues in 2009 and 2010. However, Google and Facebook have been chipping away at Yahoo!’s market share in the display ad
Sites Lose Big After Google Changes Algorithm
There was bound to be some big losers after Google revamped its Algorithm to stop low-quality content from infiltrating it’s top search results. Content Farms,
Skinvertisements: advertising on the go
Ad Ageny DDB Auckland may be on to something. Literally! Park benches with installed word blocks press logos and slogans into people’s skin when they
The Death of Third-Party Ad Networks
Publishers are creating private ad exchanges, taking control of user data and cutting out third-party ad networks, according to a recent New York Times article.
Google Retools Algorithm
Google launched a major change to its search algorithm to weed out sites with bad content from its rankings, the Internet Giant announced on Thursday.
Wireless Power lights Boxes
The price of cereal is going to skyrocket. I can feel it. {youtube}M0R5LPhLz_U{/youtube} Introducing smart packaging. Intelligent wireless power coursing through product packaging will allow
A New Campaign to introduce a Calvin Klein Classic to a New Generation
Calvin Klein is preparing to launch an Advertising and marketing campaign on all fronts in march to introduce 1990s brand “CK one” to a new
How does your page load speed compare?
We are an instant-gratification society. You can thank computers, the Internet and email for that. The speed at which your website loads is now more
Battlezone Joins THAT! Company
Battlezone joins the pantheon of 1980s arcade classics at THAT! Company. Atari released Battlezone in 1980. Its unique gameplay requires players to place their eyes
Facebook Vs. Twitter
Ding DIng. In this corner in the blue trunks and weighing in with more than 500 million users: FACEBOOK! And in this corner in the
Valentines Day Geography
Want to remind your loved ones this Valentines Day how much you enjoyed that vacation getaway with them. Google is giving users an opportunity to
Facebook Renovates Pages Look
Today you will see a new look when you visit the businesses, brands, media and public figures you like on Facebook. Facebook is launching a
THAT! Company Client appears in OBJ
THAT! Company client amaZulu appears in Orlando Business Journal’s Feb. 8 online edition after recently participating in ABC’s Extreme Makeover: Home Edition. The air date
Confessing while sending and receiving texts, calls – Please hold Lord
Want to keep track of your sins? There’s an app for that. Apple iPhone users who want to bring their smartphones into the confession booth
A Fantastical Journey with Google's Logo
Narwols, Flying fish, Sea Horses,and a Giant Squid are some the sights you’ll see as you descend into your Google Search today. French science fiction
Retailers See Smartphone Opportunities
Retail marketers have several opportunities to engage consumers who use mobile devices to shop online, according to data from InsightExpress. During the 2010 holiday season,
Super Bowl Fan Break Down
There’s more online buzz about the Green Packers despite the Pittsburgh Steelers having more web fans, according to the Nielsen Company. Nielsen monitored the Internet
Super Bowl advertising tops $1.6 billion over last ten years
It’s not what happens on the gridiron during the Super Bowl that matters to most viewers. It’s often the few minutes in-between time-outs, plays, and
