Commercials Shrink to Fit Attention Span
With the invention of commercial-skipping digital video recorders (DVRs) and web enabled cell phones and laptops that instantly can stream live video, it’s no surprise

Why Social Media Optimization Matters
Social Media Optimization (SMO) is a process that allows your content to be shared across the social web. When your content is accessible through social
The Search Alliance Effect
By Derrick DeYarman PPC Manager Yahoo and Bing fully integrated Search Alliance today ahead of the expectations of many in the Pay Per Click management
Sears' Internet Marketing Targets Undead
When is Halloween like Christmas? When you’re a zombie, of course. Are you a zombie looking for that perfect gift to show your favorite brain

Ad from the past
Lestoil’s Advertising Foilble? I’ve never heard of this cleaning product. So my guess is that in devising this advertisement, the executives at Lestoil didn’t
Like button builds brand loyalty
Facebook has changed the way people connect with brands. Marketing research has found that Facebook users who have been prompted to sign up with
Mobile Ad Revenue Rises in 2010
With more Americans picking up the latest smartphones, advertisers are pouring money into mobile ads. Mobile advertising has reached the mainstream of digital advertising in

Halloween Facts
What I find most intriguing is how much money was spent on Halloween costumes in 2009. Click on the graphic to get the scoop on

Facebook partners with Bing
Facebook and Microsoft are joining forces to link “Like” data and profile search to Bing. The partnership could give Bing a much-needed boost in social

Internet Advertising Revenues Grow in First Half of 2010
Businesses and individuals spent approximately $12.1 billion on online advertising in the first six months of 2010, according to an IAB Internet Advertising Revenue Report.

Mystery Box Advertising
How would you feel if when you came home you discovered a mysterious package inside your apartment in front of your door? Surprised, frightened, or
A new way to Twitter
Are you a Twit who’s jonesing to Tweet, but your cellphone is dead and you’re no where near a computer. Have you considered using your
Twisplaying Tweets
Twitter may get a boost in the physical marketplace if the digital Twisplay has anything to say or, in this case, scroll about it. Twisplays,
Pizza, Pizza and More Pizza
This 10 minute promotional video promotes Google Search with My Location. Say what your’re looking for, in this case Pizza, and your phone returns directions to nearby pizza

Analyzing Twitter
Later this year, Twitter plans to launch a free analytics dashbaord tool to help businesses and individuals gain some insight into how other users are

Super Bowl or Social Media?
Last year, Pepsi announced for the first time in 23 years that it was suspending its Super bowl advertising campaign in favor of a $20

Star Trek facts
Here are your Friday Fun facts. Trekkies enjoy. Click on the image to see the entire info graphic.

Great Turn Out for That! Company Grand Opening
Dozens turn out for That! Company Grand Opening. Click on the link to see more pictures.

That! Company Grand Opening Preparation
That Company Grand Opening perparation begins. Food? Check. What’s a grand opening without great finger food? Sandy Bone, left, and Virginia Allsbrook, right,

University bans social media for a week
It’s hard to think about what life would be like without some social media application forming the hub for communications with friends, family and co-workers.
Google Instant vs. Google
Which is faster? Regular Google or Google Instant. Google unveiled its new search technology, Google Instant, on Wednesday. The new search technology delivers live search
Google Instant: Going Beyond Predictive Text
Google’s step to enhance web users’ experience by returning search engine results before a user even finishes typing the keyword, took many users by surprise

Google Doodle a mystery
Many people are familiar with the artistic license Google takes with its own logo. Today is no exception. However, many of us are a little perplexed