That! Blog


What is CSS?

In the World Wide Web (www), CSS is the acronym for Cascading Style Sheets. CSS is a style sheet language used for describing the presentation of a document written in a markup language, commonly HTML. CSS rules how the layout and content of a web page are to be displayed on a screen, paper, or […]

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cold calling

How to Generate Leads

Generating leads is the heart of your business. Lots of people that are smarter than me, supposedly, have philosophical sayings that will contradict this. They will say things like “YOU are the heart and soul of your business,” or your people are, or processes is what drives your business, etc. They have valid points, but […]


What Should You Require When Evaluating Search Engine Optimization (SEO) Vendors?

Consider the following list of best search engine optimization business practices when evaluating vendors for your next search engine optimization campaign: Demonstrable Success Sound Strategies Communication Accountability Reporting Capabilities Client Industry Knowledge SEO Industry Knowledge What Is Demonstrable Success For Search Engine Optimization? Ask for examples of proven success. Can the prospective search engine optimization […]

strategies

data usage

GDPR – Does It Matter to You?

What in the world does GDPR stand for? What is it all about? Who is affected by it, and should I care? Those are all good questions, and I am going to give you information that will be helpful to you in some of your advertising decision making. The GDPR is nothing new. It was […]


IT in Businesses

The way entrepreneurs, start-ups, and growing businesses approach business is changing. Companies are becoming more agile to keep pace with the evolving technology. Information Technology (IT) roles and departments are changing as their business roles expand. The IT impact in areas of customer service, sales, and even business strategies has increased tremendously. Because of this […]

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customer service

Success in Sales

It is 9:00 a.m. and the phone starts ringing again. “I would like to learn more about White Label Services,” the person on the other end of the receiver says. “Absolutely. I would love to get you set up, to speak with a consultant. How does Friday at 2:00 sound for you?”There is always two […]


How to Structure a Facebook Ads Campaign

“Constantly test your ads. You need to test out different types of ads over and over again before you get an idea of what works. Facebook makes it very easy. This helps us understand what’s happening and act on it.”   [1] – Luca Daniel, Co-founder, Joseph Nogucci 1. Each objective gets a separate campaign created […]

your budget

frustrated

Site Options In Google Ads Has Altered In A Big Way

If you have never heard or used Site Options before, they are primarily used within the Display Network, Remarketing within the Google Adwords (old interface), and Google Ads (new interface) platforms. With many big changes happening to the Google Ads platform, Google has taken a lot of advertisers’ control away little by little. In some […]