Online Advertising

A Guide to the Brand Manifesto

A brand manifesto is an important component for organizations who are committed to creating a meaningful brand. Often described as a “Rallying Cry”, the Brand Manifesto

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Pizza Boxing Day Challenge

So Boxing Day isn’t recognized in the United States, although most English speaking countries do observe it (meaning it’s considered a holiday and workers are

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Boycott Psy

The word “boycott” became the embodiment for economic ostracism when an Irish landowner, Charles Boycott, evicted tenants due to non-payment. Because of this action his

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Is Cyber Monday fading?

Can you believe it has only been seven years since Cyber Monday started? Cyber Monday usually blows away Black Friday in sales (in 2011 Cyber

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