
How to Measure Social Media ROI
Step 1: Set Goals In order to measure social media marketing you need to set specific goals. You need to know how to measure your


Should I Block Social Media Access?
To understand what social media policy you should implement for your company you need to first look at the culture of your company. Some company’s

Does social media work for B2B?
The answer is absolutely. The main step B2B businesses forget is to set appropriate goals and to target their social ads correctly. A SEO campaign

What's the best way to advertise online for social media – Google PPC or Facebook Ads?
The great thing about social media marketing is that you can proactively reach out to those that aren’t even looking for your product yet. Your

Can you use social media as a basis for termination?
The answer is yes and no. An employee can be held liable for what they post on social networking sites even if they post it

Social Monitoring
How do you monitor what is said about your company? There are many free tools that allow you to monitor mentions live, but few allow

What are the best social media sites to use for my business?
This is an excellent question and requires in depth research. -END BLOG- That would be a pretty lazy, unhelpful answer. The fact is in

That Company Grows into the Inc. 500
Inc. Magazine Unveils 30th Annual List of America’s Fastest-Growing Private Companies—the Inc. 500 THAT! Company Ranks No. 183 on the 2011 Inc. 500 with Three-Year

How do we access potential customers on social media?
Top Social Media Questions CEO’s Have: Question # 11 Question 11: How do we access potential customers on social media? First off, this is quite

The Top Social Media Questions CEO's Have.
Written by That Company’s CEO Ken Knorr- When I was part of a Vistage Social Media in the Workplace, CEO’s from various industries through out
If Social Networks had their own yearbook this is what it would look like. [Infographic]
This is what the Class of 2011 would look like if it was made up of just social networks
[Study] The confusion behind 4G
How many people don’t understand 4G technology? Retrevo conducted a “Gadgetology” study of the state of 4G technology in the United States. The study showed

Google+ About to Reach 10 Million Users
Google’s social network, Google+, might be one of the fastest growing networks ever. One source has estimated Google+ may be reaching ten million users.

How Executives and Others Use LinkedIn [Infographic]
Last March, LinkedIn hit the 100 million user mark. This accomplishment made LinkedIn even more powerful for finding a job, staying in touch with friends

What Does Mobile Data Say About the USA?
A community used to be defined by its geographic placement on the globe. Communities could be defined by the people on a block, a subdivision,
Twitter Valued at 7 billion!
Twitter’s value has doubled in the last seven months, According to The Wall Street Journal. Twitter is busy raising hundreds of millions of dollars, as

How Much Data Do We Create in a Year?
The world is creating a lot of data. Just take a look at your Facebook News Feed or Twitter feed stream. How much data is
That! Company Launches New Email Service
That! Company will be launching a completely new product in the coming days. Mailtrax Plus! is a full featured email campaign management and reporting tool.

Olympic Athletes to Compete and Tweet in 2012
The Olympic Committee has decided to allow athletes to tweet during the 2012 Olympic Games in London. The committee is encouraging athletes to “take part

Social Networking Grandparents
Connecting with family and friends is ideal when all you have to do is click, and grandparents are doing just that by logging on to

Email turns 40
Since its debut more than forty years ago, email has come a long way. What was once a form of communication for the tech and

Celebrating the Summer Solstice with Google
Today marks the summer solstice, and Google has recognized the day with a new Google doodle created by Takashi Murakami. Murakami’s logo is colorful which

Age of the Smartphone Shopper
Smartphones are empowering consumers like never before. More and more consumers are using smartphones to pay for and gather information about products and services. Consumers