50% of Google Product Search traffic will be switching to paid Google Shopping
Fifty percent of Google Product Search traffic will be switching to paid Google Shopping by July 28. Online merchants who aren’t ready for the switch
How to Change Your Facebook Email Back!
Step 1: Visit your profile Step 2: Click on the “About” section. Step 3: Scroll Down to Contact Information Step 4: Select which emails you
Facebook Switched Your Email Address!
Whether you’ve noticed or not, you have a new primary e-mail address listed as your Facebook contact, and most likely it’s an address you’ve never
Combining SEO and Social in 10 Steps
Over the weekend on Venture Beat, there was a great article on the most important SEO and Social Marketing steps you can take in 2012.
Social Media – Who or What Department Should Control it?
A number of businesses choose to keep social media in-house. Some businesses handle Facebook and Twitter accounts because they feel the need to use a
The Seven Deadly Marketing Sins
Impatience. Meeting deadlines is important to your business, but your customers don’t care about your deadlines. Customers care about what they receive so don’t rush
Advertising Spend Up 2.6% Q1 2012
Bouncing back from disappointing trends in 2011, total advertising spending in the first quarter of this year inched up 2.6%, compared to the previous year
Improve your Google Image Search Results
Image search, by one definition, is query results, accompanied by thumbnail graphics and supplanted by contextual information, that best match users’ search queries. Such information
Google Ads Scripts Launched with Limited Access
Thursday, Google announced the limited release of scripts in AdWords. With scripts, you can make changes to Google Ads account by writing simple JavaScript programs.
Content Curation Best Practices
Content Curation Best Practices From the Legal Perspective: If you are the creator of a news aggregation website, what should you do to protect
Facebook Pro – Facebook Paid Service – Video
The video pokes fun at Facebook’s stock price; Jest editor in chief Jeff Rubin told Mashable why on Friday: “Mark Zuckerberg obviously has an
Top Suggestions on PPC and Adwords Testing
If you manage PPC campaigns appropriately, then you undoubtedly conduct a lot of tests. Many of these tests probably fail. One of the most
Disease Tracking with Social Media?
Could social media become an essential tool in predicting and tracking health epidemics and outbreaks? A recent study from the University of Iowa, found Twitter provided
Video resume for social media internship – YouTube
{youtube}DPq7eMXJkhw{/youtube} So Yvonne, You want an internship huh? Can you imagine that you posted this video on Friday, and it was viewed on Saturday (it
[SEO] Google Will Soon Ignore Inbound Links You Tell It To
Google’s Matt Cutts announced the other day that Google is considering offering a tool that would let webmasters (aka SEO personel) to disavow certain inbound
Congratulations Alex Martins!
Today one of That! Company’s clients’ CEOs topped the list of “The Most Powerful People in Orlando” by Orlando Magazine. “He is a bold leader
Conversion Path Optimization
The conversion path is the sequence of pages visited and links clicked by a visitor to your website that leads to a successful transaction being
The Top Questions to ask an SEO Company
3 Expert Opinions – Search Engine Journal, Google, and SEOMoz tell you what you should ask an SEO Company before hiring them. Important Questions
5 Strategies For Social Media Management Sanity
Are you a social media department of one or few? With all the new Facebook tools, budding social networks and fast-paced Twitter chats, it can
If Your CEO Isn't Using Social Media, You're Going to be Less Competitive
The list of the world’s CEOs regularly includes celebrities, billionaires, big egos, risk takers, and failures. What it does not include are social media experts;
Penguin Shredder – How to Recover from Penguin 1.1
The past few weeks have been painful for many hundreds of thousands of site owners following the Google Penguin Update, unnatural link warnings, a parked
Google Places Gone: Google+ Local Pages Replace
Google Places pages have been entirely replaced by new Google+ Local pages (Also replaced since then-link no longer works). As of this morning roughly 80 million Google Place
11 Things You Probably Didn’t Know about PPC
1. The birth of Google Ads. 2. Search engines followed Google’s lead. 3. PPC and organic search work in tandem for search traffic. 4. An organic listing
Scott Monty – Social Thought Leader
By any measure, Scott Monty is a big deal in social media. As head of social media for Ford Motor Company, he is the key driver