Where is SEO Going?
As we work here in the SEO field trying to figure out what Google wants from a website to let it rank better, we are
What Makes an Awesome Logo?
Keep it simple, simple, simple! A logo should work in a simple manner, without silly cliches or amateur photoshop effects (emboss & drop shadow anyone?).
Path! To better networking
Many of you have probably noticed an increase in the use of social media apps, and they are probably beginning to bog down your phone
Locked out of Facebook again?
Your friends can now help if you are locked out of Facebook. Facebook has recently announced that they have created a new way for you
The Mother's Day Gift Guide For Marketers
We at That! Company pause to recognize mothers everywhere. If you are considering what to get your mother for Mother’s day, consider this, our fellow
Google AdWords Updates Display URL Policy
Google has been making a number of changes recently to help make ad variations cleaner. The most recent update involves Google now disallowing “IP addresses
AuthorRank is Coming!
If you have heard of Google Authorship, then you are probably familiar with the concept of AuthorRank. Through connecting online activity to one agent,
You Can't Teach An Old Dog New Tricks – Really?
I have lived by this mantra my whole life, or so I thought. This past week’s experience with a new hire in the SEO department
Facebook's New Brand Resource Center
Facebook launched new website to replace their brand resource center Recently, Facebook has launched a new website, Facebookbrand.com, in the wake of their recent redesign
How to Set up an AdWords Account
Setting up an AdWords account search and display: When you set up a new campaign, there are a few things you need to have in
What is Vine & Can it be Used for Business?
Picture this: It’s Saturday night, you’ve been looking forward to your favorite band. You arrive, the warm-up band just left the stage, and you can
Fish Where the Fish Are
Fishing where the fish are We often use analogies to get points across. In marketing a phrase I often heard sitting at the feet of
Learn Basic Joomla Website Editing with That! Izaak
First, I’d like to congratulate anyone who has developed their own website. It is a huge step to gaining business online! That! Company’s Senior
One of the most famous people you’ve never heard of…
It is on the uprise! It is everywhere! It is… unreal!!! With so many social media outlets like Facebook and Twitter, it is
How SEO relates to all digital advertising
When businesses are looking for ways to build up their online sales there are several methods to consider in digital advertising. Paid Advertisement This
Meet That! Company's New April Hires!!!
That! Company is delighted to announce four new people have been adopted into the family: Zack, Tim, Sara, and Manuel!!! The first day Tim
GM changes their mind and reinvests in Facebook advertising!
Despite the efforts of nixing social media from their marketing strategies, General Motors seems to have had a recent change in heart after a gentle
A Day in the Life at That Company
As I look back on my first week or so of working with That! Company, I begin to realize I’m working with a team of
Should you combine FBX with web retargeting? The answer is yes!
We are continuing our topic of Facebook Exchange and its benefits for companies. We have seen where Facebook Exchange has had lower cost per impressions
Combining Facebook API with Facebook Exchange for the win.
It has been shown in a four-month study of an online retailer that targeting customers with Facebook Exchange remarketing ads were more effective when combined
"Sponsored Story" a Facebook Tale
FaceBook Lawsuit Early in January news broke about a lawsuit against Facebook for “allegedly” posting ads using “Facebook members’ names and likenesses to sell products without
The Facebook update to iOS in a nutshell
The update came out yesterday, so we wanted to give you the down and dirty on it: Voice messaging New feature that allows users
Organize – Social Tip #2
Organization of social platforms by using a dashboard is good however you want to de-centralize your conversations on it. Having person-to-person conversations is great